June is Adopt A Shelter Cat Month. It's not a coincidence that it also happens to be the beginning of kitten season. This campaign was created to bring awareness to the number of felines looking to find forever homes. If you're ready to grow your family, here a few cats who are available for adoption from Centre County PAWS. Who knows, maybe one of them is your next best friend?
At the end of 2016, I wrote up a detailed business plan setting some goals for my photography business and myself for 2017. To keep myself on track, at the end of every month I also write monthly goals to focus on over the next 4 weeks. Doing this forces me to evaluate my plan and see where I am making progress and what I need to work on. Since we’re about ½ way through 2017 (can you believe it!), I thought I’d share what some of these aspirations are and tell you how it’s going.
One of my main goals for this year was to redo and update my website. If you’ve been reading my blog, then you know I worked on that while I was in Florida. I have a few more small changes to make, but overall, I’m really happy with how it turned out. While designing my new site, I also worked on my SEO. This has helped my page consistently show up on the first page in a search for pet photographers in State College as well as Southwest Florida.
Another goal of mine was to start offering coffee table albums for my clients. While I’m a big believer in creating wall art to showcase in my client’s homes, not everyone has the space nor the desire to hang a canvas or metal wall piece in their house. And some of my clients have a hard time narrowing their choice for which image to have framed. So a coffee table album is the perfect option for them. They are available in two sizes, 8x8 and 10x10. The smaller album includes up to 20 images in a 10 spread book, the larger album includes up to 35 images over 10 spreads. I am also offering a smaller companion album. Making a great gift, this cute 5x5 book includes 10 images in a five spread album. I ordered samples this winter and they are even better when seen in person.
Earlier this year, I donated two sessions for silent auctions at two wonderful charities. It was the first time I worked with either of these charities and I was a little nervous at how well my donation would be received. While I’ve been shooting for a while, I’m still getting word out about my business. But that was all for nothing. I’m super excited to share that both auction items sold, earning almost $1000 for the causes. I can’t wait to meet the families who won the bids and photograph their fur-kids!
One goal I haven’t done very well with is booking paid client sessions. I’ve had several inquiries, but since I’ve been back in PA, I haven’t photographed a single client session. I’ve been keeping busy with other projects including working on my marketing plan so hopefully I can turn things around for the second half of the year.
I wrote in my business plan that I wanted to blog 3x/week this year. While blogging takes a lot of time and energy, it’s something I find I really enjoy. I was pretty good about blogging during my mini sabbatical in Florida over the winter, but after my return home, I didn’t write anything for almost two months. At the end of April, I told myself it was time to stop slacking and start writing. Since then I’ve posted a blog twice a week and have found this is my happy place. Follow along with me! I'll be posting every Tuesday and Thursday morning.
And finally, I made it a goal to be more active on social media this year. I'm finding Facebook's reach so inconsistent these days, so I share more on Instagram. I've been posting regularly, but sometimes I'll go a few weeks and not post anything. So I've made a plan to post 5 times a week for the rest of the year. If you're not following me, click HERE and then click "follow". While I post on Facebook, I find the same thing, sometimes I'll post several days or weeks in a row, then go stretches where I don't share anything. My new goal is to post 4 times a week. Twice a week I'll be sharing my most recent blog post. If you want to follow along, be sure you "like" my page. If you haven't you can click HERE.
As always, thanks for reading!
In honor of Father's day, I wanted to celebrate man's best friends and the men who love them. If you've been following my work, then you know I'm a huge pet lover. And there's no doubt that for so many people, our dogs truly are our best friends. I think it's really important to capture the relationship we share with our pets. So whenever I can, I photograph pets and the people who love them. It's so rare for many of us to be in photos with our fur babies, yet the bond we share lives long after the time we share on earth together. So, I tip my hat to all the men who have made a difference in a dog's life. You may be one person, but to your dog, you truly are his world!
A rare capture of my husband and our puppy Kita.
You may remember Luna from an earlier blog post. Like many cocker spaniels she wiggled a lot during her photo session. But she was perfectly content to sit still long enough to get some photos with her "dad" Darin. Luna's still a puppy, but she's going to have a wonderful life with her family.
Shakes is a rescue dog who has found a loving home with Ryan and his family. He has since become a big "brother" to a little girl who he likes to keep in line.
I met Anya and her best friend Omar on campus while out for a walk with Izzy. I'm not sure who was more smitten with the puppy, me or Izzy. But there's no doubt that Omar is thrilled to be a first time "dad" to this little cutie, a 10 week old german shepherd/husky mix.
I've photographed Paisley a couple of years ago, but thought it would be fun to photograph her with her best friend Billy. She's such a fun girl who has hit the jackpot with the family who adopted her.